In 2011, we partnered with ServiceMax to launch Field Service Digital, which became the first publication to provide content for field service professionals. Now the industry leader, FSD features in-depth reporting on the people and technology in field service while serving as a thought leadership platform for the industry’s best and brightest.
The site has more than 25 contributors, including influential industry analysts, field service leaders and industry beat reporters
Built a separate, independent media brand with strong credibility in the industry
ServiceMax sold to GE Digital for $1 billion in 2016
Creating the Industry Standard
FSD was the first trade publication for the modern field service industry. As the cloud and mobile revolutionized an industry that technology left behind, FSD was there to help guide service leaders through challenging times.
Field Service Magazine: Taking FSD Offline
In 2016, we launched Field Service Magazine, a quarterly print publication. The goal was to help bridge the gap between ServiceMax’s online and in-person marketing strategies, and to reach a segment of their audience that was less digitally savvy.
A Thriving Newsletter
The biweekly FSD newsletter features top stories from the publication and far exceeds the industry average for opens and click-through rate.